Carhartt WIP

Carhartt WIP is a streetwear label with a Covent Garden store on Earlham Street in Seven Dials. Standing for Work In Progress, the brand grew from the American workwear company Carhartt into a European streetwear name, and its Earlham Street shop places that heritage at the centre of the district.

The store carries menswear and womenswear including jackets, hooded tops, T-shirts, trousers, shirts, knitwear and accessories such as bags and caps. Carhartt WIP built its reputation on durable, workwear-rooted clothing reworked for street style, with hard-wearing fabrics and a recognisable, understated look. The Earlham Street shop stocks current collections across its core ranges, and the team can be contacted by phone or email for stock questions.

Streetwear shop in Covent Garden

The unit has the utilitarian, browse-friendly layout the brand favours, with clothing displayed to highlight fabric and fit. Shoppers after streetwear with substance come for the canvas work jackets, the hard-wearing trousers and the heavyweight hoodies that the label is known for, and the workwear-inspired clothing sits alongside bags and caps for a full look.

What to expect on a visit

Opening hours are 11:00 to 19:00 from Monday to Saturday and 11:00 to 17:00 on Sunday. Earlham Street runs off the seven-way junction at Seven Dials, close to Neal Street and the Seven Dials monument, in a corner of Covent Garden known for independent and streetwear-focused shops. Carhartt WIP is one of the fashion shops in Covent Garden that make the street worth walking, and Axel Arigato a few doors along covers the trainers to wear with it.