Geox

Geox is an Italian footwear and clothing brand with a store on Long Acre in Covent Garden. The label is widely recognised for the perforated, membrane-based sole behind its tagline of the shoe that breathes, and the Long Acre shop centres on that comfort-led, technical identity across shoes for men, women and children.

The core offer is footwear, from trainers and casual shoes to sandals, ballerinas, loafers, boots and smarter styles, all using the brand's breathable construction. The current ranges highlight features such as added breathability, cushioning, extra grip and waterproofing, along with the Climasandal and fast-to-put-on styles. Alongside the shoes sit jackets, anoraks, down jackets, coats and knitwear that apply similar breathable-membrane ideas, plus bags, socks, belts and shoe care.

Geox shoe shop in Covent Garden

The Long Acre unit is set out so shoes can be tried across the men's, women's and children's sections, with staff to help on sizing and fit and room to compare styles side by side. Geox stores also act as collection and returns points for online orders, so click and collect and in-store returns are available here. For families the spread of kids shoes next to adult trainers makes it a practical one-stop visit.

What to expect on a visit

Google lists the store as open 10:00 to 19:30 from Monday to Thursday, 10:00 to 20:00 on Friday and Saturday and 12:00 to 18:00 on Sunday. Long Acre is the main route between Covent Garden and Leicester Square stations, so the shop is easy to reach on foot. Geox is one of several footwear-led clothing shops in Covent Garden, and Hoff a few doors along offers a younger, sneaker-only alternative to comfort-first Italian footwear.